Novamedia charity lotteries for a better world

Novamedia, the media company

It’s all in the name: Novamedia is essentially a media company. From the very start, various forms of media were a specific vehicle to our organisation and we have proved that this particular field of expertise has no secrets for us.

In 1989, we launched a new format which helped our accumulated knowledge reach its full potential. This was the year de Postcode Loterij saw the light of day. Since then, Charity Lotteries in several countries work with our formats and they have given us the opportunity to use our knowledge of the media landscape for the benefit of society. In the past 25 years, we have collected a dazzling sum of 6.6 billion euros for charity. Our main mission is to use our ambition and knowledge to stimulate and improve society.

We are always on the lookout for new opportunities. Wherever we believe our experience and expertise in the field of media may make a difference, we hope to contribute proactively. Good examples of this are our activities in the fields of literature and publishing.

We are confident that people still want to read, learn and discover, albeit perhaps in new ways. Through our knowledge of and experience with (new) media, we aim to find different ways for people to learn and to grow. Our society and its needs are evolving, but we have found that old media are often slow to adapt to changes. We want to bring back the entrepreneurial spirit to that collective cultural experience of reading and thus revive literature and reading. We do this with the passion and persistence that have become our trademarks over the years.

Click here to read more about Novamedia's charity lotteries.

Click here for our Annual Report 2015. For a complete overview of our CSR activities see our dedicated CSR report 2015.

Charity Gala 2016

George Clooney was the guest of honour at the Charity Gala 2016

Desmond Tutu, goodwill ambassador

Desmond Tutu, goodwill ambassador

Desmond Tutu, Nobel Peace Prizewinner and international goodwill ambassador of the Postcode Lottery, thanks the players for their support.

Corporate film

Watch our corporate film to see what Novamedia stands for, what it is that we do and believe in.

Katarina Witt on Postcode Lottery

Discover why Katarina Witt wants to be ambassador of the Deutsche Postcode Lotterie

3rd-largest private

charity donor

Novamedia/ Postcode Lotteries is the world's third-largest private charity donor.

Novamedia/ Postcode Lotteries is the world's second-largest private charity donor

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Charity lotteries we


The People's Postcode Lottery (UK)
Deutsche Postcode Lotterie (Germany)